The Importance of Your Corporate Event’s First Impression and How to Get it Right?
The human brain is wired to remember the first encounter with anything for long. Whether it is a person, place, or event, its first impression plays an integral role in making our overall opinion about it. You also have to apply the same matrix of human perception and judgment to your corporate event. People are going to form a first impression of your event, and that will dictate their experience with the rest of their time at the event.
As an organization, you must take care of how the first impression of your corporate event is going to pan out. There are two major reasons why it is important.
- A good first impression of your event will play well among your employees. It will strike all those employees more profoundly who are going to attend their first corporate event with your company.
- Secondly, an outstanding first impression is great for your reputation in the industry. If you have guests coming over from peer organizations and affiliates, then a positive first impression of your event is going to earn you more friends. The first impression of the event is somewhere also your organization’s first impression.
How to Make the Right First Impression of a Corporate Event?
The first impression of an event is not just about taking one measure or getting just one particular thing right. There are various things you can do to make a first good impression on your guests with your event.
Start it With the Announcement and Also Personalize it
If you want to impress the prospective guests even before the event takes place, then work on its marketing. Yes, you have to market your event to get people interested in the event. You can choose a hangar as your event venue to get guests excited even before the event. When the majority of corporate events are taking place in hotel ballrooms and conference halls, this change will work in your favor in terms of the first impression of your event.
Make an invitation card in both hardcopy and softcopy and fill out with the event itinerary. “Hang Out at Hangar” and other such interesting titles will readily catch the eye of the recipients. Also, try to personalize the event announcement. There is a whole lot of difference between sending out a group email and giving an invitation card to every employee with their names on it.
The Entry Should Not Appear as Claustrophobic
Make sure the entry point of the venue is wide enough, so it doesn’t appear teeming with attendees. If possible, have more than one gate. No matter how spacious your event venue is, the sight of rush at the entry is not going to sit well with the incoming guests.
Good Lighting and Ambient Music Is Important
After entering the venue, it’s the lighting and ambient music that will be instantly picked up by guests and will make their initial opinion about your event. So, don’t overlook this aspect.
The services of Scottsdale Hangar Parties will be of great help in pulling off a great corporate event with the right first impression. From the venue to transport, they can help you with the range of event-related requirements.